Vision & Market Potential
Where the industry is going and what value we bring there.
We appreciate that NFT technology is being eagerly explored and embraced for an increasing number of purposes:
Art & Valuable Collectibles
Metaverse & In-Game Assets
Physical Property Management
Phygital Goods
Exclusive Club Membership Passes
Memorabilia & POAPs
Soulbound Tokens
Ticketing & Music Industry
and more
The list is set to expand dramatically in the coming years.
Meanwhile, the creators of the existing collections are vigorously looking for new ways to supply their NFTs with greater utility, which Team Ownity finds absolutely fascinating.
With the NFT industry still in its infancy, Ownity is poised to help NFT ownership and management to become much more flexible and inclusive which will help the ecosystem afford higher trading volume, gain palpable liquidity, generate countless opportunities, incentives, and rewards, and firmly enter our day-to-day.
Market Potential Analysis

Despite the current hurdles, the NFT market transaction volume is projected to grow more than eightfold by 2030 (15,800,000 transactions compared to the outgoing year's 1,920,000). In 2023 alone, the market transactions are forecast to boom 2.7 times year-over-year (to 5,184,000 transactions at a $57 billion market capitalization.)
Speaking of the NFT ecosystem market cap by 2030, it's set to skyrocket 10 times from a "scanty" $20 billion in 2022 to a mind-boggling $211 billion.
As increasingly more industries adopt the technology for their specific use cases and more collections launch with or add fascinating utility, the community interest in owning valuable unique digital assets as well as the need for flexible and at-scale NFT investment solutions is increasing on par. This is conducive to solid demand for NFT co-ownership tools in the near future, particularly due to blue-chip NFTs being pricey, with Ownity launching right on time to address it comprehensively, helping the space to enhance and establish next-level NFT management and trading infrastructure.
Who Ownity Is Built For
Ownity's intended audience is the NFT community which is predominantly represented by Gen Z and millennials in Asia-Pacific, followed by Europe, North & South America, as well as Africa in descending order, who enjoy collecting NFTs (own 10+ ones), consider them an investment tool, and are active crypto users.
Ownity will naturally appeal to you if you belong to one of these 3 distinct groups of people:
an aspiring investor looking for lower-barrier ways to invest in premium NFTs
an influencer or simply owner of top collection NFTs in search of ways to sell yours at a desirable price and possibly co-purchase and co-manage higher-tier ones
DAO or guild member co-owning top collection NFTs in search of ways to sell yours at a desirable price as well as co-purchase and co-manage new ones
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